Chapter 12 – Managing New Product Development Teams
- Innovation Teams at the Walt Disney Company
- The Making of an Animated Film
- Workspace and Collocation
- Team Communication
- Creating a Creative Culture
- Overview
- Constructing New Product Development Teams
- Team Size
- Team Composition
- The Structure of New Product Development Teams
- Functional Teams
- Lightweight Teams
- Heavyweight Teams
- Autonomous Teams
- The Management of New Product Development Teams
- Team Leadership
- Team Administration
- Managing Virtual Teams
- Summary of the Chapter
- Discussion Questions
- Suggested Further Reading
- Endnotes